Poitical Campaigns Online Battle McCain vs Obama

Political campaigns have increasingly been relying on the internet to advertise in an attempt to win votes. The online battle between John McCain and Barack Obama is unique because of the two candidates age difference. John McCain has publicly stated he doesn't use email, and stated he is not very computer literate. McCain also said he is learning how to use the internet and will have it down soon, so he is trying to catch up with technology. McCain made this statement about blogs "I understand that something appears on one blog, can ricochet all around and get into the evening news, the front page of The New York Times. So, I do pay attention to the blogs. And I am not in any way unappreciative of the impact that they have on entire campaigns and world opinion.
Barack Obama is much more tech savvy then the older John McCain. Barack Obama is often seen fiddling with his blackberry phone. He used text messaging to send out his choice for Vice President, which I never received, to people who signed up for it. Obama has the edge over John McCain when it comes to using technology, but it seems the people working for McCain are keeping him in the online race. I use a program called linkdiagnosis to examine my link count it may not be 100% accurate, but it gives you general idea of how your site compares to others. I ran a report on both the McCain and Obama campaigns website's out of curiosity to compare the links. As of yesterday JohnMcCain.com had 2256 total backlinks and BarackObama.com had 3191 total backlinks. This is not great indicator of which candidate is wining the online campaign battle, but Obama has almost a 1000 more backlinks then John McCain. McCain may be losing the online campaign, but he is now in the lead in the polls. It will be interesting to see how the internet influences future campaigns and the remainder of the 2008 presidental campaign.